What is SEO? In simple terms, Search Engine Optimisation is the process of optimising both a website and business online to have it looked at favourably by search engines, resulting in higher search ranking. Search ranking determines where you show up when customers search for your business or similar products and services your business offers … Read more
Companies providing SEO Services and Online marketing are thriving: According to a recent study by Borrell Associates, companies are going to spend £44 billion on SEO Marketing service in 2016. This is more than triple what they predicted for this year back in 2008 before major game-changers like Panda and Penguin even entered the equation. What’s … Read more
Europe and the U.S. continue to drift further apart on Google. Even as European parliamentarians and regulators seek ways to restrain Google’s discretion over search results, U.S. courts continue to affirm Google’s right to do whatever it wants with search results — paid and organic. Why? Because Google wants your money! They make money from … Read more
Firefox users in the US will have Yahoo as a default search engine! from the marketing perspective, Yahoo score big! Since 2004, Google paid £178m to be Firefox for the privilege of being the default search engine used in the Firefox browser. The new marketing deal between Yahoo and Mozilla will be applied to the … Read more
